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August 26, 2002

CELEBRITY BIG PHARMA PUSHERS FINALLY GET UNMASKED BY TV GROUPIES

"Scream" Comment By Nicholas Regush

Do we really need Lauren Becall, Kathleen Turner and a bunch of other celebs slyly promoting drugs and other medical products on some of the so-called "news shows" on ABC, CBS, NBC or CNN?

Obviously not, and therefore three cheers for all those network and cable news giants which may FINALLY be promising to unmask the shilling celebrities who get invited on "news" shows to speak about medical issues.

But wait! Why would anyone involved in TV news ask a celeb on to discuss a medical issue in the first place? You can see what’s going on here. The TV groupies, or "news" hosts, such as those on NBC‘s "Today" show or on ABC’s "Good Morning America" do not appear to understand the difference between celebrity medical hype and real medical news (if that actually still exists at the networks).

There is really no excuse for the network programs inviting scores of these shilling celebs on their shows. It merely reveals how ridiculous these "news" shows have become. And for senior network people to actually tell the New York Times this past week that they may have overlooked some of the celebrity hype makes you wonder what the average IQ is on the TV network executive floors.

Some celebs will clearly go wherever the money is. Who cares about the hype? The SCREAM OF THE WEEK, however, goes to TV bigwigs who have allowed themselves to be further disgraced by these "news" antics.

If you’re one of the few people who actually missed out on watching all these grownups making fools of themselves, don’t worry: the next phase of hyping drug and medical products on TV "news" is likely just around the corner.

 

 

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