Increasingly, patients are learning about new medicines not from physicians
but from the Internet, television and newspapers, but it is unclear how well
news stories accurately represent the true benefits and risks of therapeutic
interventions.
Alan Cassels and colleagues studied newspaper coverage of 5 different
prescription drugs in 24 of Canada's largest daily newspapers to determine how
well news reports presented the potential benefits, potential harms and
potential conflicts of interest of quoted spokespeople. Sixty-eight percent of
articles that mentioned at least 1 benefit made no reference to any potential
side effects or harms. A small minority of articles provided quantitative
information about benefits and harms. After exclusion of industry and government
spokespeople, for only 3% of people quoted in the articles was there any mention
of potential financial conflicts of interest.
Cassels and colleagues challenge newspapers to provide their readers with a
more balanced assessment of drugs' benefits and harms.
Drugs in the news: an analysis of Canadian newspaper coverage of new
prescription drugs
-- A. Cassels et al
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