ABSTRACT - Bush administration issues compliance guide for drug industry barring financial incentives to doctors, hospitals, insurers or pharmacists to encourage or reward prescribing of particular drugs; Health and Human Services inspector general Janet Rehnquiest says such payments have high potential for fraud and abuse; notes federal antikickback law prohibits payments intended to generate business under Medicare or Medicaid; also warns that drug company rsearch and education activities must be divorced from their marketing (M) The Bush administration told drug companies today that many of the techniques they use to sell their drugs run a high risk of violating federal fraud and abuse laws.

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